Kaizen Ticketing Win at the Sports Technology Awards 2025

Kaizen Ticketing Win at the Sports Technology Awards 2025

The Sports Technology Awards 2025 took place in London on April 23rd, with Sir Jason Kenny on hand to honour the most impactful technologies, teams, and ideas shaping sport today.

Kaizen Ticketing were announced as winners in the Best Match Day Technology category.

20 categories, spanning fields such as broadcast, fan experience, start-up and athlete performance, the event drew entries from over 30 countries and marked another landmark year for sports innovation.

Organized by The STA Group, this year’s ceremony introduced a new concept in Award Ceremonies, by creating a new, immersive experience, positioned as The Arena of Innovation, the home for where today’s innovations meet tomorrow’s sports.

Other winners included Warner Bros. Discovery, Apple, the DFL and Team GB – See the winners.

‘From kit to kinetics, mechanics to machine learning, the technologies shaping sport are as diverse as they are powerful — and tonight’s winners show just how wide-ranging that innovation has become.’ said Rebecca Hopkins, CEO of The STA Group. “These are organisations that don’t just build great tech — they understand sports’ nuances, and purpose and create smart solutions for real challenges.”

Full results and a downloadable winners’ report are available at sportstechgroup.org.

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